The rise of the influencer has had huge impacts on the ability of collagen supplement brands to get their products and the photographic evidence of their benefits in front of the eyes of literally millions of people. The ‘social proof’ of the benefits of collagen products means that people everywhere are now starting to take notice of these products and look to the market to find the highest quality and most reputable brands in an effort to gain the same results for themselves.
However, in most cases, we see these influencers promoting and advocating for the products of some of the major manufacturers and brands of collagen supplement products. The opportunity that they are missing, is that they could easily and quickly come to the market with their own brand of collagen supplements, by partnering with a reputable white-label collagen peptide manufacturer like TOSLA.
When a social media personality reaches influencer status, especially within a niche industry such as wellness and beauty, their impact on their fans and followers can be immense. Whilst traditional modes of social media advertisement include paid reviews and advocacy, by capitalizing on their own brand and following, these influencers have the opportunity to take control of their revenues by marketing their own brand of products, rather than doing the same thing for other brands.
In today’s modern world of digital visibility, starting a brand is much easier than in the past. As long as the product is high quality and delivers real results, new businesses have an amazing platform for promotion, and these new businesses in the market have access to the same advertising platforms as major brands that are leveling the playing field.
How can we help?
At TOSLA, we partner with unique brands to provide assistance with formulations, product design, manufacturing, quality control, and distribution. It is a turnkey solution that helps businesses experiment and brings to market some new and exciting product ranges.
Collagen is hot right now. We are seeing mentions of this amazing product everywhere from fashion shows, and runway parties through to the major beauty and health magazines, and they are all saying the same thing. Collagen works. Since we have been experts in the nutricosmetics industry for over 8 years we have written many beautiful stories and created many successful businesses. Offering extremely unique product ranges, we enable your brand to stand out from the crowd! Contact us for more info.
